what is a minimum viable launch

a headline in plain simple language
an image that shows a transformation or a result of a transformation
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a launch is different at different stages
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it could be a blog post to get market interest
or a prototype to validate an ideas usefulness
or a payment form to validate demand
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each of these is a launch β€” all together they combine to form your BIG launch (like captain planet πŸŒπŸ¦Έβ€β™‚οΈ)